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Events

Twittering on Cape Cod - Twitter Meetup Next Week

Just heard by way of Cape Cod Twitterer Dave Caolo that there will be a meetup for Cape Cod Techies next week, January 23rd.

Google Adwords Seminar in Boston on June 26, 2007

Google is presenting Google Adwords “Seminars for Success” in Boston at the Omni Parker House, June 26th. The seminar is going to be led by Brian Geddes, who is the Director of Search Engine Marketing for LocalLaunch and will be geared to Intermediate/Advanced users of Google Adwords. My personal opinion is that it is great to be able to spend hands-on time with qualified professionals who have demonstrated success in the industry.

Here are links to resources for information and registration:

• Boston Adwords Seminar Agenda
• Overview of the Seminar
• Registration Form

Notes From SES NY: Retailers Forum and Q&A

Late Thursday afternoon I stumbled unto the Retailers’ Forum - a question and answer-like session which included speakers specifically related to the Retail Industry (and e-commerce). I decided to head to the session based on the fact that getting some advice and interaction from successful online retailers could be more beneficial to the small B2C business, especially some of those found on Cape Cod.

Moderated by Allan Dick of Vintage Tub & Bath, the Retailer Forum featured a group of online retailers, with a wide decent range of product offerings and company sizes. I was slightly disappointed that all four independent retailers were mostly related to the retail home and home furnishings industry, but they all were involved in the questions and answers asked, and provided good depth of information in their answers.

Notes From SES NY: Video Search Engine Optimization Tips

Video content has become increasingly popular in the last year, highlighted by the popularity of video search engines like YouTube and Yahoo Video. Each of the panelists at the first session on Tuesday offered great collaborative information on Video Search Engine Optimization.

Key Takeaways:

• Make certain to accurately and effectively include the appropriate metadata (Titles, Tags etc) when describing your video content.
• If you are hosting your video on your own website, make certain to use an HTML template around your video(s), so that you can take advantage of traditional SEO related strategies for content and keyword relevance. I am pretty certain someone recommended the inclusion of teaser descriptive text so that the visitor knows a bit about what they are going to view as well.

Back from SES NY - More To Follow Soon

I got back from Search Engine Strategies NY Friday evening after a great 4 days of listening, networking and talking with a diverse group of individuals all involved (in some way or another) with search engine marketing. Unfortunately, that also means that I have a backlog of client work to attend to, which ultimately impacts my ability to transfer a lot of the note-taking to quality blog posts. Once I dig my way out of the work that pays the bills, I have some solid information to relay, as well as new ideas for search engine optimization related content, posts, articles and information.

Cape Cod Bed & Breakfasts Team Up To Offer A Beginners Guide to GeoCaching on The Cape

You Don’t Need A Pirate’s Map To Find Treasure On The Cape

The Bed and Breakfasts of Historic Cape Cod Bay have united to bring Geocaching to Cape Cod in a big way. Spawned by the surging interest in this relatively new sport, the Inns are holding the first of hopefully many geocaching weekends for enthusiasts and wannabes alike.

Thoughts on The CCTC Annual Meeting

It was an interesting evening attending my first Cape Cod Organizational Meeting/Dinner to kick off 2007. After some debate, I decided to attend the Cape Cod Technology Council’s Annual Dinner, which was help at the Ocean Edge Resort in Brewster, MA. As a quick aside, if you are ever on the lower cape and get the opportunity to go to the resort, I highly recommend it. The pictures located in their photo gallery do not really do the resort justice for it’s beauty both outdoors and indoors. The CCTC event featured Director of MIT Media Lab, Frank Moss, as well as several key business announcements for the group, including changes of board members and officers (usual group stuff). I met a few people at the cocktail reception before the dinner, including Gene Curry, Chair of the CCTC Nominating Committee.